DRUMHELLER (660 NEWS) – Calgary has a mask bylaw as do a number of communities, including Banff, Canmore and Cochrane, but one town east of the city is taking a different approach.
The Town of Drumheller announced it is handing out Dino Bucks.
This program sees retailers reward customers who for wearing their mask, hand sanitizing and social distancing in indoor public places.
The town wanted to offer an incentive, instead of a penalty as a way to ensure people are following public health orders.
Retailers and bylaw officers can hand out as many Dino Bucks as they see fit.
Council approved using "Dino Bucks" to encourage the wearing of masks whilst in stores and other indoor spaces to help stop the spread of COVID-19. https://t.co/m4aXvEtj1c#COVID19AB #Drumcares #DrumhellerValley pic.twitter.com/yJpdMfj94I
— drumhellerALERT (@drumhellerALERT) August 4, 2020
“We think a better alternative is to reward those who are wearing masks instead,” explained Darryl Drohomerski, CAO of the Town of Drumheller. “We wanted to find a positive way to encourage people to wear masks rather than using enforcement”.
“The joy of this program is that it also supports local business and encourages people to maybe visit stores they haven’t visited before,” added Mayor Heather Colberg.
Merchants accepting the Dino Bucks will be compensated at 90 per cent of the value.
Currently, Drumheller is not on the COVID-19 watch list but Starland County, just to the north of the community is because of a high rate of cases per 100,000 population.
The Dino Bucks program runs from now until Sept. 30