EDMONTON (660 NEWS) — The Alberta government is providing financial support for the province’s tourism industry.
New supports will be given to hotels and other providers that allow them to keep tourism levy amounts collected from the beginning of March until the end of the year.
Any amounts that were collected before March that were being deferred under the previously announced program can continue until the end of August.
The move will also free up around $16-27 million in additional cash flow for the hospitality sector that employs 30,000 people in Alberta.
Travel Alberta is also working on measures to support organizations across the province, that will be announced at a later date.
“Alberta’s tourism industry is a key contributor to our economy and it creates jobs and revenue that so many communities across our province depend on. We’re committed to providing industry the support it needs now so that it can recover and grow,” said Alberta’s Minister of Economic Development, Trade and Tourism, Tanya Fir.
The new measures are part of the government’s plan to help the industry recover from the COVID-19 pandemic and flourish afterward.
Its plan is to focus on responding and providing the sector with relief, relaunching and supporting the industry through recovery and positioning it for growth, and all part of the government’s 10-year tourism strategy.